Discover pours. Prove culture. Earn the next stop.
CulturePour turns beverage discovery into a mobile passport for drinkers and a measurable traffic engine for brands, venues, festivals, and destination partners.
Guests scan, collect stamps, post what they are drinking, and compete through challenges that move people from interest to in-person visits.
10
launch brands in the first pilot trail
30 days
for the signature challenge window
1 culture
shared across beverage, travel, and community
Stamp
QR check-in at each stop
Share
post your what-we-drinking moment
Earn
points toward tastings and travel
What to expect
Honest signals for a new platform.
CulturePour is in launch mode, so the promise is not inflated hype. It is a focused rollout with clear partner support, useful mechanics, and a pilot designed to prove real-world movement.
Founding partner onboarding
Early brands and venues get hands-on setup for QR codes, offers, challenge structure, and launch positioning.
No fake community metrics
We would rather show the size of the pilot honestly than pad the story with made-up traction.
Built around visits, not impressions
Every activation is designed to drive check-ins, purchases, repeat stops, and social proof tied to place.
Scalable from trail to festival
The same product supports a city challenge, a branded trail, or a sponsor-backed event passport.
How CulturePour works
One platform, three layers of momentum.
CulturePour blends discovery, competition, and loyalty into one loop so guests have a reason to visit, share, and come back.
Every venue visit becomes a collectible, social moment.
Members join free, open their mobile passport, and scan a QR code at participating breweries, wineries, distilleries, bottle shops, bars, and festivals. That single action can unlock a stamp, a rating, a short video, points, and a card worth sharing.
Collect digital stamps tied to real locations
Upload short “What We Drinking?” videos on the spot
Earn points toward merchandise, tickets, tastings, and trips
Signature pilot campaign
10 Pours. 30 Days. One Culture.
Complete all ten stops to earn a limited-edition CulturePour glass, entry into a Brewsing Banter experience, and leaderboard recognition.
Viral layer
Discovery worth posting.
Completed stops generate shareable progress cards, regional leaderboard movement, creator referrals, and monthly city campaigns that turn participation into visible identity.
Partner layer
Real traffic, not just awareness.
Beverage brands, venues, festivals, and tourism teams can run listings, promotions, sponsored trails, and custom passports with analytics that show what people visited and what drove return behavior.
Scan in at every stop
Guests collect a digital stamp with one QR scan, turning real-world visits into visible progress.
Share the moment
Each check-in can become a rate, a quick video, and a shareable card that keeps discovery moving socially.
See what converts
Partners get insight into visits, completions, repeat traffic, and which trails actually drive action.
Privacy-conscious data
CulturePour is built for measurable engagement without turning community participation into creepy tracking.
Pricing
Start with a trail. Scale into a movement.
Pricing reflects the actual revenue model: consumer membership, partner subscriptions, and custom activations for events and destinations.
Consumer Membership
Explorer Plus
$5.99/mo
or $50 annually for committed members
- Double points on eligible check-ins
- Member-only discounts and tasting access
- Early access to featured city campaigns
- Priority invites for trips and special experiences
Brand Membership
Partner Plans
$99–$499/mo
For beverage brands, bars, restaurants, bottle shops, and breweries
- Directory listing and partner profile
- Customer offers and featured challenge placement
- Visit and engagement analytics
- Campaign support for discovery and repeat traffic
Festival & Destination Licensing
Custom Activations
$2.5k–$15k+
With sponsored trail campaigns from $10k to $50k depending on scope
- Custom passport build and QR signage
- Leaderboards and sponsor integration
- Attendee engagement and completion data
- Ideal for festivals, tourism boards, and city campaigns
Common questions
Launch details, clearly answered.
Closing CTA
Put your city on the passport.
Join the founding launch as a member, venue, brand, or event partner and help shape the first CulturePour trails.